DisneyNature to Plant Tree For Every Person Who Sees The Film EARTH the First Week!
DisneyNature, a new film label and the first to be introduced and developed by Disney in over 60 years is celebrating its premiere film, EARTH, which is set for release in theaters on April 22, which also happens to be Earth Day. The maiden studio also plans to honor the release of the film by planting a tree in honor of every moviegoer who sees the film in its opening week.
Having seen multiple trailers for the film I can say that visually this movie looks beautiful and is certainly an achievement for the “Mickey Mouse House”.
“‘EARTH’ is a spectacular film from the world’s most acclaimed nature filmmakers, and we couldn’t think of a better way to launch the new Disneynature banner, and to celebrate the spirit of the film and Earth Day at the same time,” said Dick Cook, chairman of The Walt Disney Studios. “The film gives moviegoers an entertaining and unprecedented view of our planet, with some of the most astonishing imagery and exciting natural drama ever presented on the big screen.”
Disney’s goal is to ensure that it plants trees in areas that conservationists have identified as important hot spots of biodiversity. Disney will oversee the planting of the trees in the Brazilian Atlantic Forest, which is considered the most endangered rain forest in the world. Today, only 7 % of the Atlantic Forest remains. Disney is committed to ensuring the trees are planted and cared for to provide the greatest long term benefit for the planet.
Narrated by James Earl Jones, “EARTH” tells the remarkable story of three animal families and their amazing journeys across the planet we call home. “EARTH” combines rare action, unimaginable scale and impossible locations by capturing the most intimate moments of our planet’s wildest and most elusive creatures. Directors Alastair Fothergill and Mark Linfield, the acclaimed creative team behind the Emmy Award winning Planet Earth combine forces again to bring this epic adventure to the big screen
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